Update 'Powerful Audience Segmentation for the Saudi Consumer Base'

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Jaclyn Hedberg 2 weeks ago
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With extensive testing for a shopping business, we discovered that communications received between 8-11 PM dramatically exceeded those sent during traditional working periods, generating one hundred eighty-seven percent higher visibility.
Essential classifications included:
* Traditional adherence scale
* Faith dedication degrees
* Household composition variations
* Experience with international influences
* Geographical connection intensity
Recently, a Saudi company contacted me after investing over 120,000 SAR on foreign [jeddah Search engine optimization](https://laciotatentreprendre.fr/employer/threesixty-saudi-arabia/) optimization with minimal outcomes. After implementing a tailored Saudi-focused SEO strategy, they experienced first-page rankings for 23 competitive keywords within just 90 days.
Recently, a shop network allocated over 200,000 SAR in standard promotion with minimal outcomes. After transitioning just 30% of that spending to smartphone advertising, they achieved a 328% growth in foot traffic.
Essential techniques contained:
* Metropolitan-centered divisions beyond basic regions
* Area-specific targeting
* City vs. countryside differences
* Expatriate concentration areas
* Visitor areas vs. native communities
Effective strategies included:
* Curating items aligned with Saudi tastes
* Adapting product descriptions to showcase features significant for Saudi customers
* Special assortments for Ramadan
* Dimension modifications for Saudi norms
After years of applying standard demographic segments, their enhanced locally-relevant division methodology produced a significant increase in advertising performance and a one hundred sixty-three percent drop in customer acquisition costs.
Critical changes included:
* Transparent shipping times for different regions of the Kingdom
* Different fulfillment selections including rapid fulfillment in metropolitan areas
* Detailed tracking with Arabic notifications
* Adjustable timing for deliveries
For a luxury brand, we implemented a traditional classification strategy that uncovered multiple special value groups within their consumer base. This strategy enhanced their advertising performance by one hundred seventy-eight percent.
Valuable segments included:
* Device preference tendencies
* Software employment patterns
* Social media engagement approaches
* Information accessing patterns
* Digital purchasing advancement stages
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