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Recently, my friend's e-commerce store was barely surviving in search results regardless of providing outstanding products. After implementing the methods I'm about to share, his unpaid visitors grew by 164% in just eight weeks. |
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For a restaurant chain, we developed a video series highlighting traditional Saudi hospitality, which produced audience responses five hundred sixty-seven percent higher than their previous generic material. |
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For a financial services client, we developed a information campaign about generational wealth that incorporated halal investment concepts. This content surpassed their former generic financial advice by 417% in interaction. |
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Effective approaches included: |
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* Industry reports with Saudi-specific data |
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* Executive interviews with respected Saudi authorities |
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* Implementation examples from local projects |
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* Webinars exploring regionally-focused challenges |
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I recommend classifying competitors as: |
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* Direct competitors (offering nearly identical solutions) |
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* Peripheral competitors (with some overlap) |
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* Potential disruptors (new companies with game-changing capabilities) |
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A few months ago, a merchant mentioned that their email [360 degree Marketing approach](https://utahsyardsale.com/author/linnie75k13/) initiatives were generating poor returns with open rates below 8%. After implementing the strategies I'm about to discuss, their readership jumped to 37% and conversion improved by two hundred eighteen percent. |
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Start by listing ALL your competitors – not just the well-known ones. Throughout our research, we found that our biggest competitor wasn't the established business we were watching, but a recent business with an novel model. |
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Not long ago, I watched as three rival companies poured resources into growing their business on a certain social media platform. Their initiatives failed spectacularly as the channel appeared to be a mismatch for our industry. |
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Essential techniques included: |
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* City-specific classifications beyond basic regions |
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* Neighborhood-level focusing |
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* Metropolitan vs. provincial differences |
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* Expatriate concentration areas |
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* Tourist destinations vs. local neighborhoods |
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After considerable time of using generic consumer categories, their improved Saudi-specific classification strategy produced a significant increase in promotion results and a 163% reduction in advertising spending. |
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For a high-end retailer, we created a value division methodology that uncovered five distinct traditional categories within their target market. This strategy increased their campaign effectiveness by 178%. |
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I invest at least 120 minutes each Monday reviewing our competitors': |
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* [website design pricing Saudi](http://www.dungdong.com/home.php?mod=space&uid=3133928&do=profile) organization and navigation |
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* Articles and publishing frequency |
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* Digital channels activity |
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* Client testimonials and ratings |
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* Keyword approach and rankings |
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I use a simple document to record our rivals' pricing adjustments weekly. This recently helped us to: |
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* Identify seasonal promotion cycles |
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* Recognize product bundling strategies |
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* Understand their cost structure |
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When I launched my retail business three years ago, I was certain that our unique products would sell themselves. I dismissed competitive research as unnecessary – a decision that practically cost my entire company. |
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I now utilize several applications that have substantially enhanced our competitive research: |
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* Keyword trackers to analyze competitors' search rankings |
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* Mention tracking tools to track competitors' digital footprint |
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* Site monitoring solutions to monitor changes to their websites |
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* Email capture to get their marketing communications |
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